Phoenix Experience Explainer Video

The Phoenix Experience video was a challenge: how do you create a video that has universal appeal.

The main problem here was that this video needed to appeal to a 12 year old right up to someone in their 50s. My solution was to create something that has a very human element at the heart of the video, without being patronising or belittling.


Client: Phoenix Experience
Date: October 12, 2014
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